KdpDeck
Kdp Deck

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Setup Progress
✓
Connected
FB + Amazon
1
Book Details
Title + KENPC
2
Facebook Ads
Select ad sets
3
KDP Report
Upload orders file
4
Attribution
Amazon campaigns
5
Match & Analyze
Review matching
6
Results
CpNR report
✓
Connected
Your accounts are linked and ready.
✓ Facebook Ads
Recent Analyses
Click to reload
1
Book Details
Enter your book title, KENPC v3, and genre. This filters campaigns and attribution links automatically.
2
Facebook Ad Sets
Expand campaigns to see ad sets. Select only the ones for your book.
Loading ad accounts...
Fetching spend...
✓ ads loaded
3
Upload KDP Orders Report
Download your KDP Orders report for the same date range you selected: your selected period. Go to KDP → Reports → Prior Months Sales.
KDP Orders Report XLSX
Click or drag to uploadKDP_Orders_report.xlsx
4
Amazon Attribution
Select your Attribution profile and fetch campaign data for your book.
Amazon Attribution API
Fetching attribution data...
✓ ad groups loaded
Review Ad Matching
Auto-matched ads shown in green. Fix any wrong or missing matches using the dropdowns.
Attribution Ad GroupFacebook AdSpendStatus
Running analysis...
Date Range
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Ad Impressions
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Readers Acquired
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Avg. Cost per Reader
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Ghost Multiplier
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Total FB Spend
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Ads Analysed
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Ad Performance at a Glance
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Ad Click-throughs Purchases KENP Read Conv. Rate FB Ad Spend TRUE CpNR
🔬 Beta Feature — Benchmarks

How do your ads compare to other authors?

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Genre Benchmarks
Pro feature
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See which image styles, moods, and placements perform best for your genre — based on real data from opted-in authors.

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TRUE CpNR = FB Spend ÷ ((KENP ÷ KENPC + Purchases) × Ghost Multiplier)  ·  Ghost Multiplier = Total KDP Readers ÷ Attributed Readers
TRUE CpNR Over Time (lower = better)
Period Breakdown
Period Clicks Purchases KENP CVR Est. Spend CpNR