For serious fiction authors

Finally know if your ads are actually working.

No "scale to six figures." No magic ROAS hacks. Just the honest math on what a reader really costs you — and what they're worth back across your series. Whether the news is good or bad, you'll finally know instead of guess.

Your true cost per new reader — page reads and all
Your Facebook ads, Amazon, and KDP in one honest view
Plain language, so you decide without the panic
Free for your first book
No credit card required
Disconnect anytime
KdpDeck dashboard showing true cost per new reader, reader acquisition summary, and per-ad performance
Built for fiction authors who run their books like a business — and are done being sold the dream.

Built for KDPDesigned around Kindle Unlimited economics, not generic e-commerce metrics.

Reader economics, not ROASTrue cost per new reader, weighted for KU reads and read-through.

Calm, not franticPlain-language interpretation that helps you decide, without the panic.

Your data stays yoursRead-only access. We never sell, share, or touch your ad budget.

From scattered data to a clear picture, automatically.

Connect your accounts once. KdpDeck pulls every click, borrow, and sale into one place and tells you — in plain English — what's bringing in readers and what's quietly draining your budget.

01

Connect your ads

Link Facebook and Amazon Ads, then upload your KDP reports. Setup takes a couple of minutes.

Facebook · connected
Amazon Ads · connected
02

We find the signal

KdpDeck matches spend to readers across purchases and KU borrows, surfacing your real cost per reader by style.

Illustrated$2.11
Photographic$2.15
Digital-art$3.41
03

Get a clear read

Every view comes with plain-language interpretation: what we're seeing, what it may mean, and what's worth testing next.

What this may mean

Illustrated ads are reaching readers ~17% cheaper than your other styles.

04

Grow your readers

Spend with confidence, lean into what's working, and watch your true cost per new reader come down over time.

True CpNR trend↓ improving
vs last 30 days−18%
The metrics standard dashboards leave out.

True cost per new reader, KU included

ACoS divides spend by sales and stops there. But in a KU-heavy catalogue, half your returns are page reads that ACoS can't see. KdpDeck blends purchases, borrows, and a ghost-sale multiplier into one honest number: what it actually costs to bring in a reader.

true cost per new reader
$2.83
what it currently costs to bring in one new reader
Attributed readers47
Ghost multiplier (KU + untracked)3.45×
Total readers acquired171

Which days actually made money

Your KDP royalties and your ad spend, on one chart. Bars that rise above the line are profitable days; the ones below tell you where budget leaked. No exporting, no spreadsheets, no second-guessing whether Tuesday was worth it.

ROYALTIES EARNED
$857.78
NET
+$377.82
Profitable on 17 of the last 30 days. Strongest day: Tuesdays, averaging $43.83.

What a reader is really worth

A single book rarely pays back its own ad spend. Read-through shows the full value of a new reader once the rest of your series is in the picture, so you know whether you're building a profitable catalogue or just renting attention.

Book 1
→ 67%
Book 2
→ 69%
Book 3
Value per new reader (full series)$4.67
Cost per new reader$2.83
Headroom per reader+$1.84
Simple pricing for
serious authors

Start free with your promos and one book. Upgrade when you're running ads and want the live picture.

Free
$0
forever

Run one book like a pro. See what a reader is really worth to you, and what your promos actually cost.

1 book
Cost per new reader on your promos
What a reader is really worth (read-through)
Plain-language daily read
Sales view with promo logging
Start free
Studio
$99
per month

For full-time indies, prolific authors, and small publishers with multiple pen names.

Everything in Pro
Unlimited books & pen names
Settings analyzer
Cohort comparisons
Bottleneck diagnostics
Priority support
Get Studio

Stop guessing. Start knowing.

Free forever for your first book
No credit card required
Connect in minutes, disconnect anytime
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Built by an author running real Facebook ads, for authors doing the same.

KdpDeck dashboard preview